Lindley has a New Look.
Brett Foster from Wowfactore brought in his merchandising talent and created a new look for Lindley Clothing that we believe will enhance the customer experience. Retail space needs a refresh every once in a while and Brett knocked it out the park .With many years as a designer in retail environments Brett went to work inside the walls of Lindley Clothing.
We wanted to reuse the existing look for a better advantage for growth in the future.
I love the feel and how warm and inviting the store is when you walk in but it need a new path to better showcase the product. John and team have a cohesive buy (new Spring Clothing) that is fun, serious and sporty.
A very impressive assortment, a clothing selection is really good for all men.
The floor needed some segmentation based on lifestyle. We have created stations of interaction for some pop.
We did some simple yet impactful arrangements.
• A great jacket with a pocket square.
• A hot tie with a trim fit suit.
The perfect accessories to compliment any look.
Men want to see what clothes look like on, so we elevated the mannequins for an eye level impression.
We wanted to grow the shoe selection. Now you will find an area dedicated to footwear with a larger stock to choose
Lindley Clothing is well established with generations of customers and the new look is parallel with the high touch service and personality.
Men are loosing opportunities for places to shop and we want to make sure the store has the selection for all men, our current customers, those who are coming from other places or who have never been to Lindley Clothing.
Come see for yourself, the new Lindley Look.
Brett Foster started at Younkers while in college and recently moved back to Omaha from NYC to be closer to family. Brett work for many years for some of America’s finest retailers including Dayton Hudson / Target and Marshalls. You can learn more about Brett and his company at wowfactore.com
